Badsender is a group of 10 digital specialists with a strong expertise in emailing and newsletters.

We're convinced that we need to break with good old-fashioned marketing reflexes if we want to reconcile economic and general interests.

We are involved in the entire email chain: tool selection, deliverability, strategic advice, copywriting, design.

We also talk about the usefulness of your campaigns, the impact of your messages, eco-design, accessibility and editorial lines.

We work every day to transform the emailing, CRM and broader marketing and communications sectors. Our first project is to include an expiry date in emailing.

DESIGN

Email design and integration have their own specificities, and the #EmailGeeks at Badsender know them inside out. We can design your email system, deliver templates or integrate your content blocks directly into the Actito email builder.

EMAIL BUILDER: LEPATRON CONNECTED DIRECTLY TO ACTITO

If your brand has a strong need for industrialization and standardization, if your various subsidiaries wish to retain their creative autonomy, or if you need to personalize your e-mails right down to the margin width, etc., an e-mail builder like Le Patron can be a very useful complement to Actito.

EDITORIAL

The average Internet user receives several dozen e-mails a day. When he scans his mailbox, you only have a few thousandths of a second to convince him to open yours. How can you stand out from the crowd? How do you speak to them? How do you avoid saying the same thing over and over again? Nothing beats a well thought-out editorial strategy. At Badsender, we work with you. We identify the editorial topics that really captivate your audience. We define your tone of voice and editorial style. We find the right angle for each segment of your audience, so that your emails are read and clicked.

TIPS

Emailing and newsletters are an essential part of any marketing or communications strategy, whether to generate revenue or to connect with your community. Our emailing consultants are experts in this particular channel. We tailor our advice to your business and your organization. We help you to see things more clearly. Badsender offers "all-inclusive" or "à la carte" deliverability expertise. This means you can entrust us with deliverability audits, call on us for one-off needs, or delegate all (or almost all) of your deliverability management to our deliverability consultants.

DELIVERABILITY

Badsender offers "all-inclusive" or "à la carte" deliverability expertise. This means you can entrust us with deliverability audits, call on us for one-off needs, or delegate all (or most) of your deliverability management to our deliverability consultants.

CAMPAIGN PRODUCTION

Lack of resources in your team, peak activity, need for outsourcing... We set up your marketing automation scenarios in Actito, and design your statistical monitoring dashboards.